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My point is, yet, if your own people aren't involved or contemplating your website, how anyone expect webAddress prospects to just be? Your web address should be on everyone's business card, your letterhead, invoices, payment receipts, and your buildings. Is it on Business card? It must be.

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Optimizing images for Ask's universal search model is a bit more complex than simply adding an alt tag. Yes, you still need to readily alt tag, and the alt tag should secure the target niche. But in addition, the image's actual filename will typically contain the keyword As well as the page text near that should range from the keyword.